{"id":7512,"date":"2026-05-14T09:24:38","date_gmt":"2026-05-14T09:24:38","guid":{"rendered":"https:\/\/www.xhockware.com:443\/shoppster-product\/"},"modified":"2026-06-17T14:58:37","modified_gmt":"2026-06-17T14:58:37","slug":"shoppster-product","status":"publish","type":"page","link":"https:\/\/www.xhockware.com:443\/fr\/shoppster-product\/","title":{"rendered":"Shoppster-product"},"content":{"rendered":"\t\t
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Chaque ticket de caisse est une occasion de fid\u00e9liser la client\u00e8le<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Les promotions g\u00e9n\u00e9ralis\u00e9es co\u00fbtent cher et s’av\u00e8rent de moins en moins efficaces.

Lorsque tous les clients b\u00e9n\u00e9ficient de la m\u00eame remise, vous r\u00e9duisez votre marge sans fid\u00e9liser votre client\u00e8le et vous n’apprenez rien sur l’identit\u00e9 de vos meilleurs clients.

Par ailleurs, les consommateurs s’attendent \u00e0 se sentir pris en compte, et non pas simplement \u00e0 se faire vendre des produits. Les d\u00e9taillants qui parviennent aujourd’hui \u00e0 fid\u00e9liser leur client\u00e8le sont ceux qui consid\u00e8rent la personnalisation comme une capacit\u00e9 op\u00e9rationnelle, et non comme une simple campagne marketing. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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www.shoppster.eu<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"shoppster\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Shoppster s’int\u00e8gre directement \u00e0 votre syst\u00e8me de point de vente et \u00e0 votre imprimante de tickets de caisse existants : aucun mat\u00e9riel suppl\u00e9mentaire n’est n\u00e9cessaire, et aucune configuration fastidieuse n’est requise. D\u00e8s lors, chaque ticket de caisse devient un support de communication personnalis\u00e9 : des offres cibl\u00e9es, des bons de r\u00e9duction et des messages sont g\u00e9n\u00e9r\u00e9s en fonction de l’historique d’achats et du comportement du client, puis imprim\u00e9s automatiquement au moment du paiement.

Lorsqu’il est associ\u00e9 \u00e0 un programme de fid\u00e9lit\u00e9, le niveau de personnalisation s’enrichit encore davantage ; mais m\u00eame sans cela, Shoppster analyse et tire des enseignements des comportements anonymes des acheteurs afin d’am\u00e9liorer sans cesse la pertinence de ses propositions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Benefits<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Les tickets de caisse sont enti\u00e8rement tra\u00e7ables. Personnalisez chaque point de contact avec le client lors du paiement sans modifier votre configuration actuelle.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Identifiez et r\u00e9compensez les clients \u00e0 forte valeur ajout\u00e9e avant qu'ils ne se tournent vers la concurrence<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Mesurez les taux d'utilisation des coupons avec une tra\u00e7abilit\u00e9 compl\u00e8te, de l'impression \u00e0 l'achat<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Collectez des donn\u00e9es comportementales sur les clients non fid\u00e8les afin d'\u00e9largir votre base de clients connus<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Proposer des re\u00e7us \u00e9lectroniques comme canal suppl\u00e9mentaire pour les offres, tout en r\u00e9duisant les co\u00fbts li\u00e9s au papier<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Shoppster<\/b> s’adresse aux commer\u00e7ants qui savent que la personnalisation est essentielle, mais qui ont jusqu’\u00e0 pr\u00e9sent \u00e9t\u00e9 frein\u00e9s par le co\u00fbt et la complexit\u00e9 per\u00e7us li\u00e9s \u00e0 sa mise en place. Cette solution est particuli\u00e8rement adapt\u00e9e aux supermarch\u00e9s, aux cha\u00eenes de sup\u00e9rettes et aux commerces sp\u00e9cialis\u00e9s o\u00f9 la fr\u00e9quence d’achat est \u00e9lev\u00e9e, et o\u00f9 de l\u00e9g\u00e8res am\u00e9liorations du taux de fid\u00e9lisation ont un impact consid\u00e9rable sur le chiffre d’affaires. <\/p>

Si vous g\u00e9rez un programme de fid\u00e9lit\u00e9 qui ne vous apporte pas les donn\u00e9es ou l’engagement escompt\u00e9s, Shoppster comble cette lacune.<\/p>

Xhockware d\u00e9veloppe des solutions technologiques pour le commerce de d\u00e9tail qui s’int\u00e8grent \u00e0 votre syst\u00e8me existant, sans le contourner. Shoppster illustre parfaitement cette philosophie : un maximum d’informations sur les clients avec un minimum de perturbations au niveau de l’infrastructure. <\/div>
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Votre prochain ticket de caisse pourrait bien \u00eatre la raison pour laquelle un client reviendra.<\/p>

Nous allons vous montrer comment Shoppster vous permet d’y parvenir en utilisant ce dont vous disposez d\u00e9j\u00e0.<\/b><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Sans
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\u00e0 votre
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actuel.<\/p>\n<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Chaque ticket de caisse est une occasion de fid\u00e9liser la client\u00e8le Les promotions g\u00e9n\u00e9ralis\u00e9es co\u00fbtent cher et s’av\u00e8rent de moins en moins efficaces. Lorsque tous les clients b\u00e9n\u00e9ficient de la m\u00eame remise, vous r\u00e9duisez votre marge sans fid\u00e9liser votre client\u00e8le et vous n’apprenez rien sur l’identit\u00e9 de vos meilleurs clients. Par ailleurs, les consommateurs s’attendent […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_angie_page":false,"footnotes":""},"class_list":["post-7512","page","type-page","status-publish","hentry"],"yoast_head":"\nShoppster-product - Xhockware<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.xhockware.com:443\/fr\/shoppster-product\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shoppster-product - Xhockware\" \/>\n<meta property=\"og:description\" content=\"Chaque ticket de caisse est une occasion de fid\u00e9liser la client\u00e8le Les promotions g\u00e9n\u00e9ralis\u00e9es co\u00fbtent cher et s’av\u00e8rent de moins en moins efficaces. 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